Australian Lion and Sun AssociationPresents Mehr & Mistletoe 2026

Stalls & partners · Applications open

Mehr & Mistletoeمهر و میسلتو

Put your products in front of new shoppers this festive season.

A summer festive market with 19 indoor stalls at Fitzroy Town Hall — a chance to sell, introduce your business and meet new customers.

  • WhenSaturday 12 December 2026 · 10:30 am – 4:30 pm
  • WhereFitzroy Town Hall, 201 Napier Street, Fitzroy
  • HowChoose your preferred stalls on the floor plan and tell us about your products. We reply within three business days. No payment to apply.
Early-bird price from $475
Mehr & Mistletoe 2026 flyer: invitation to purchase a stall or sponsor, Saturday 12 December 2026, 10:30 am to 4:30 pm, Fitzroy Town Hall
  1. 1Choose your stalls

    Pick up to three preferred stalls on the floor plan.

  2. 2Send your application

    About five minutes. No payment to apply.

  3. 3We reply within 3 business days

    If accepted, you receive an offer and an invoice.

  4. 4Secure your stall

    Pay the 25% deposit within five business days. Accepted after 13 November? Pay in full within three business days.

Why take a stall

Introduce your business to new shoppers

Mehr & Mistletoe takes place on Saturday 12 December — just 13 days before Christmas — at the historic Fitzroy Town Hall: a chance to show your products, sell in person and meet new customers during the gift-buying season.

Fitzroy is known for its independent shops, galleries and art markets. The Rose Street Artists' Market has run in the suburb since 2003 — a history that has made Fitzroy a familiar place to shop for handmade work and distinctive goods.

At Mehr & Mistletoe we bring a collection of brands and makers together, so visitors can see products up close, talk with sellers and find the gift they are looking for.

Why join us?

  • Meet shoppers in person: show the quality of your work, tell your brand's story and answer questions.
  • Sell before Christmas: introduce your products when gift-giving is on many shoppers' minds.
  • An indoor, well-arranged space: in the historic Fitzroy Town Hall, with a table and chairs according to the option you choose.
  • Be seen in the market's promotion: send your photos and details on time to be included in the stallholder listing and the event's group promotion.
  • A varied mix of goods: stalls are selected for the variety of their products and how well they suit the feel of the market.

We invite artists, jewellery makers, fashion and accessory brands, homeware makers and food businesses to show their work.

Saturday 12 December 2026
10:30 am to 4:30 pm
Fitzroy Town Hall · 201 Napier Street, Fitzroy
Entry is free for the public.

To take part, briefly introduce your business and send a few photos of your products.

Apply online or email secretariat@australianlionandsunassociation.com.au

Target shoppers

  • Melbourne shoppers buying for Christmas and the New Year
  • Iranian-Australian families, professionals and community networks
  • Inner-north residents and visitors to Fitzroy
  • Design-aware customers looking for distinctive products
  • Independent business, arts and cultural communities

These are the audiences our promotion is aimed at. They are not guaranteed visitor numbers.

What your stall fee includes

  • An indoor stall, 2.4 m wide × 2 m deep
  • One 2.4 × 0.76 m table and two chairs, if requested by 13 November
  • Lighting, shared venue facilities and event-day support
  • A place in the stallholder listing and group promotion, if you send your material by 13 November
  • No more than two sellers per product category

How we plan to promote the market

Promotion starts on 8 November 2026.

ChannelWhatStatus
Letterbox flyersA print run of up to 2,000 flyers for selected households in Melbourne's inner northPlanned · from 8 Nov
Instagram and FacebookPaid and unpaid posts about the marketPlanned · from 8 Nov
WhatsApp communitiesEvent messages in relevant community groupsPlanned · from 8 Nov · with group admin approval
Association websiteEvent page and this portalLive now
Stallholder listingYour stall in the listing and group promotionIncluded · material by 13 Nov
Estimated digital reach20,000–30,000 people. This is an estimate of online reach, not the number of market visitors. It depends on budget, targeting and the platforms.Estimate

We will report only real results: platform figures and confirmed print quantities. No package or stall guarantees visitors, sales or a set number of views.

Stalls & prices

Stall prices

All amounts are in Australian dollars (AUD) and include GST. Every stall is the same size: 2.4 m wide × 2 m deep.

One table

Early bird$475
Standard$735

Save $260 with the early-bird price

Deposit (25% of early bird): $118.75 of $475

Two tables

Early bird$675
Standard$935

Save $260 with the early-bird price

Deposit (25% of early bird): $168.75 of $675

Same 2.4 × 2 m stall, with a second table. The layout is agreed with us.

Possible extras

  • $100 Use of the full commercial kitchen for food sellers, only if approved. Paying this does not by itself allow cooking or equipment.
  • $40 Test and Tag (electrical safety check of equipment and leads) — $40 per stall that brings electrical equipment to use. If your equipment does not already have a current tag, it is checked on market day before use.
  • Insurance Public liability cover of at least $20 million, plus product liability cover where relevant
Early-bird condition: your application is approved and your 25% deposit has cleared by 13 November 2026. Standard prices apply from 14 November. Sending the form alone does not lock in a price.
One table in a 2.4 × 2 m stall table 2.4 × 0.76 m your space behind the table front · aisle 2.4 m2 m
One table: 1.24 m of space behind the table.
Example: two tables in a 2.4 × 2 m stall table 2.4 × 0.76 m 0.48 m between tables second table — to be agreed front · aisle 2.4 m2 m
Example only, drawn to scale. Two full tables leave about 0.48 m between them. The final layout is agreed with the organiser.

Payment

  • If accepted, pay the 25% deposit within five business days of the offer and invoice.
  • Your stall is booked once the deposit has cleared and your product list is approved.
  • Pay the remaining 75% within five business days of the balance invoice, and no later than 27 November 2026.
  • Accepted after 13 November? Pay the full amount within three business days of the offer and invoice.
  • Approved kitchen access and Test and Tag fees are added to the final invoice.

If you cancel

  • Deposit paid only: the 25% deposit is not refunded and cannot be moved to another event.
  • Paid in full: a refund or credit is possible only if your stall is sold to someone else.
  • In that case, 35% of the stall fee is kept (this includes the 25% deposit). You choose either a refund of the other 65%, or a credit for that amount towards any Association event within 12 months, subject to space and product approval.
  • If your stall is not re-sold, there is no refund or credit.
  • If the organiser cancels the event and there is no new date, you choose a full refund or a full credit.
  • If a credit cannot be used within 12 months because there is no suitable event or space, it is refunded.

Floor plan

Choose your preferred stalls

First choose the main category for your stall, then click up to three stalls in order. Your choice is a request — not a guaranteed stall. To keep the market varied, two stalls in the same category are not placed side by side.

Available Suggested for your category 1Your choice, in order …Under review ✓Taken ★Held for a partner ✕Next to the same category

Swipe sideways to see the whole plan.

Your choices, in order
Nothing chosen yet — click a stall on the plan.

Plan for guidance only. Stall 1 is closest to the Napier Street entrance; numbers rise towards the gallery. Stalls 16–19 are centre stalls, open on two sides; they cost the same as other stalls unless we tell you otherwise. Final positions depend on deposit order, product approval and venue safety; the organiser may move stalls to keep paths and emergency exits clear.

Stall application

Apply for a stall — Mehr & Mistletoe 2026

Want a stall at the market? Send us the details below and we will review your application. Sending this form is not a confirmed booking, and no payment is taken.

When: Saturday 12 December 2026, 10:30 am – 4:30 pm

Where: Fitzroy Town Hall, 201 Napier Street, Fitzroy

Applications close: 20 November 2026, if stalls are still available

Questions marked * must be answered. All other questions are optional.

1Contact details
2What you sell
7. What will you sell? * (choose one or more)
10. Photos of your products or stall * Upload 1 to 3 photos (JPG, PNG or WEBP, up to 10 MB each), or give a link to your photos below. Large photos are made smaller before sending.
3Your stall
Preferred stalls (from the plan): none chosen · change
11. How many tables do you need? *
12. Do you need power? *
5Check and send
Your summary

Final amounts are set in your offer and invoice. Extras apply only if needed and approved.

We use your details and photos to review this application and run the market. They are not shown publicly. Your photos are used for promotion only if you tick the optional box above.

Key dates

Getting ready for market day

  1. Partner introductory prices end

    For partnership agreements signed and confirmed by 31 October.

  2. Market promotion begins

    Flyers, social media and community promotion start. Send your photos and details early to be included.

  3. Early-bird price ends · documents due

    Approval and 25% deposit cleared by this date for the early-bird price. Final photos, insurance and equipment needs are due. Applying later? We will agree these deadlines with you before booking.

  4. Applications close

    If stalls are still available.

  5. Final payment due

    The last day to pay the remaining 75%.

  6. Setup, unloading and parking times confirmed

    We arrange your setup day and time, unloading and parking with you, and confirm them no later than five business days before the market.

  7. Market day

    Selling from 10:30 am to 4:30 pm. Equipment without a current Test and Tag label is checked before use ($40 per stall). Keep your stall staffed until close. Leave the venue by 6:30 pm.

Partners

Support the market and reach new customers

Partners help bring Mehr & Mistletoe to life and are introduced to our audiences in print, online and on the day. Each package below lists exactly what it includes. Amounts are in AUD and include GST where it applies.

Presenting partner $3,500$3,000 if signed by 31 October For one presenting partner

Stall included: premium centre stall

  • Largest partner logo on the flyer
  • Priority listing on the event webpage and selected online ads
  • 2 dedicated social media posts, plus the group partner post
  • Priority thanks on the day and one approved banner
  • Approved promotional material or gift inclusion
  • Detailed report after the campaign
Gold partner $2,000$1,750 if signed by 31 October For two gold partners

Stall included: one standard stall

  • Medium logo on the flyer
  • Logo and link on the event webpage
  • 1 dedicated social media post, plus the group partner post
  • Included in selected partner-focused online ads
  • Thanks on the day; a banner only if space allows
  • Summary report after the campaign
Supporting partner $950$850 if signed by 31 October For four supporting partners

Stall not included — available at the stall price

  • Small logo in the partners area of the flyer
  • Logo and link on the event webpage
  • Group partner post and thanks on the day
  • Summary of relevant campaign activity
Community or in-kind partner From $350or goods and services of agreed value By agreement

Stall not included — available at the stall price

  • Thanks on the website and in the partner thank-you post
  • Group thanks on the day
  • For example printing, photography, styling, gift bags or drinks
  • Benefits agreed in writing; a flyer logo only if the agreement says so
  • 50% is due within five business days of signing; the balance by 13 November, unless the agreement says otherwise.
  • Print-ready logo files are due by 30 October.
  • Partnership is a business arrangement, not a tax-deductible donation. A tax invoice and written agreement are issued.
  • A partner stall is one of the 19 stalls and follows the stallholder conditions; food and drink partners also complete Attachment A.
  • No package guarantees visitors, sales or a set number of views. We report real results only.

Partnership enquiry

Questions marked * must be answered.

Download the partnership guide (PDF) ↗

Questions

Common questions

Is the stall I choose on the plan final?

By sending the form, you tell us where you would like to be. Your stall is confirmed once your products are approved and your deposit is received; even so, its final position depends on the order in which deposits are received and on a safe layout of the hall, and may differ from your first choice.

When can I set up my stall?

We will arrange the day and time for setting up your stall with you, and confirm the final time no later than five business days before the market.

When will unloading, parking and setup times be announced?

We arrange these with accepted stallholders and let them know no later than five business days before the market.

Is there Wi-Fi?

There is no Wi-Fi you can use at the venue. Please use your own mobile internet.

What insurance do I need?

Public liability insurance of at least $20 million, plus product liability insurance where relevant. Send your certificate by 13 November, or by the date we agree with you if you apply later.

Can I use power?

Yes. Tell us in the form what equipment you will bring and how many watts each item uses. All equipment and leads must carry a current electrical safety label (Test and Tag). If yours has not been done in advance, it is done on market day before use, for $40 per stall. Cooking, heating, gas and open flames also need the organiser's written approval.

How do two tables work?

Two tables cost $675 (early bird) or $935 (standard). They fit in the same 2.4 × 2 m stall, so we agree the layout with you.

Can I sell food or drinks?

Yes, with approval. You will need a FoodTrader registration, a Statement of Trade for this event, insurance certificates, a menu and allergen information, sent with Attachment A by 13 November. Paying for a stall does not by itself give permission to sell food.

What if I apply after 13 November?

Standard prices apply. If accepted, you pay in full within three business days, and we agree the document and equipment deadlines with you before booking.

On the day

What to bring and do

Bring

A table cover, displays, signs, stock, a payment device and enough helpers.

What can I sell?

Only sell products that the organiser has approved before the market. To sell food, alcoholic drinks, cosmetics and some other goods, you need the required permits and labels.

Keep your equipment and goods inside your stall, and keep aisles and exit doors clear.

Stay

Keep your stall staffed until 4:30 pm — please do not pack up early.

Please note

Sales are not guaranteed. To the extent allowed by law, the organiser is not responsible for theft or loss of your stock or belongings.

Guides

Guides and forms